Project Type:
Icon and layout design
A guide for students pursuing their MBAs at the University
of Michigan Ross School
of Business.
Program(s):
Adobe Illustrator
Adobe InDesign
CHALLENGE:
Page layouts that were easy to read without compromising the information, and an icon system that could aide to the given information.
Solution:
Page layouts that complement the information on the page, with an established icon system that can easily be incorporated into other materials for the department.
University of Michigan
goals for icons:
I had two main goals for the icon system:
-
Create a system of icons that can aid in giving the reader a break from all of the text.
-
Be able to easily incorporate them into other materials they would want designed in the future.
Document design:
For any document design, I will start with sketching the page layout to make the process of designing each page easier.
solution:
Auxiliary marketing:
Working with multiple different departments at the University of Michigan has allowed me to know how to align to each department’s own design guides/ standards while keeping the school’s overall brand in mind.
relocation wayfinding:
motion graphics and video editing:
University of Michigan Ross School of Michigan recruiting advice video.
University of Michigan School of Public Health remarks by Whitney Peoples (part 1/8).